DACH CRM Audit

Two weeks. A written findings document, a prioritised fix list, and a walkthrough with your team.

From €4,500

What I look at

3.1

Full German lifecycle: welcome, early life, engagement, at-risk, reactivation.

3.2

Every message a German player receives in their first 30 days.

3.3

Segmentation logic and how it maps to actual German player behaviour.

3.4

Channel mix and how it performs against regulatory constraints.

3.5

Tone, register and terminology across all German comms.

3.6

Campaign calendar, naming conventions and how results get compared.

What you get

4.1

Written findings document with specific examples from your own comms.

4.2

Prioritised fix list, split into "this week" and "this quarter".

4.3

90-minute walkthrough with your CRM and brand teams.

4.4

Two weeks of follow-up questions by email.

What I need from you

5.1

Access to your German comms. If that is difficult, I register as a player and collect them myself.

5.2

One hour with whoever owns CRM.

5.3

Retention and conversion numbers if you are willing to share them. I can work without.

Not included

Licensing or compliance advice, campaign execution, tool administration.

Start with a call

Thirty minutes, no deck. Tell me what your German numbers look like and I will tell you where I would look first. If there is nothing there, I will say so.